Picture a different age when you had to engage with a customer in face-to-face negotiation, stacks upon stacks of paperwork, and phone calls upon phone calls to close a deal. This was how it was for decades. But times have changed. Today’s B2B buyers prefer companies to be flexible with modern, seamless, and fast services. Learn how a structured approach to B2B customer service supports business goals in B2B Customer Service: What It Is and How To Do It Well.
McKinsey’s The future of B2B sales is hybrid report (Source: The future of B2B sales is hybrid, McKinsey & Company – Read more) states that those businesses that don’t adapt will be left behind. The good news? Transitioning to a hybrid sales model has never been easier, especially with platforms like Simplisales Website, Simplisales App, and Simplisales Dashboard, designed specifically for B2B wholesalers.
Hybrid sales are a good combination of traditional and digital selling. This ensures that the buyers come to you where they are: in-person meetings, video calls or a powerful virtual platform.
Those days of solely relying on sales reps knocking on the doors are long gone. Operating a B2B wholesaler business demands a flexible, on-the-move sales approach that cuddles up to online and offline channels. With the Simplisales Website, your business can provide an always-open digital storefront, while the Simplisales App ensures your customers can place orders anytime, anywhere. It establishes trust and has a recovery rate that drives repeat purchases, which makes your business more competitive in the current market.
Drive Online Sales and Leads
Make your mobile app your best salesperson with lead magnets and strategic features.
From McKinsey’s research, we learn that three trends will radically change the B2B sales landscape in the future. (Source: The future of B2B sales is hybrid, McKinsey & Company – Read more)
This is where the Simplisales Dashboard makes a difference. It gives you real-time analytics and automated workflows to keep your sales process running smoothly. Imagine having all the information you need in real-time to instantly know which products are in demand and what customers prefer and being able to make immediate changes to your sales strategy from a single dashboard.
You have to evolve your business to accommodate the types of buyers you have. Traditional sales methods still work, but they can not keep up with today’s expectations.
Optimise for Ongoing Success
Keep your website fresh and competitive with advanced optimisation techniques.
As a new era approaches, your business can thrive by integrating digital tools with your existing sales efforts. A hybrid model lets customers choose between an online self-service experience and direct interaction with your sales team.
Reaching hybrid will not have to be so hard. It’s easy to start with the following steps:
Wholesalers are not moving towards digital sales because they fear that their personal relationships with customers will suffer. But hybrid sales isn’t about replacing human interaction but improving it.
Learn why mobile-friendly websites are essential in The Benefits of a Custom Branded B2B eCommerce Website.
Experience a seamless B2B e-commerce journey with Simplisales.
The future is bright for wholesale businesses. Make it brighter with Simplisales, a simple and affordable B2B e-commerce solution for wholesalers.
There is no doubt that the future of B2B sales is hybrid. Businesses that can accommodate this will enjoy increased efficiency, higher revenue, and very satisfied customers.
The best part? With Simplisales, your transition to hybrid sales is effortless. The Simplisales Website provides a seamless online presence, the Simplisales App keeps you connected with customers, and the Simplisales Dashboard ensures smooth operations.
It’s time to take your B2B sales to the next level. Are you ready?
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